Thursday, February 21, 2008

Industrial Advertising - Its A Numbers Game

When you want your advertisements to spread like virus, use flyer printing. These small prints are easy to distribute, carry around, and can be printed fast in several thousand pieces. It really sounds like virus, and when used properly can be contagious.

Here are a few ways to get your flyers to take root:

1. Its strength lies in the numbers.

Advertising is a numbers game. When you are dealing with probabilities and chance, your best bet is to print in large quantities to get the returns you're looking for. Getting your prints in the right hands mean you should have more than enough prints going around. The more bets you make, the more chances of winning. Fortunately, unlike gambling, you can change the variable to make the odds work for you.

2. Work with location.

Unless you're selling the cure for cancer, you can expect your customers to be those people who live conveniently near your store. Take your geographic location in mind when choosing a strategic area. The proximity depends on area to area, groceries for instance is often chosen for convenience, while women on the other hand will be willing to drive miles to visit their hairdresser.

3. Ask Favors.

Use your network. Call friends, neighbors, colleagues, relatives, family, and ask them to give away your flyers to their own network of friends, colleagues, relatives, and family. It may be an unorthodox way of doing business, but most small businesses prosper because of the support of other people.

Flyers are a great way for established businesses to boost their sales, but it is also a great way for starting entrepreneurs to market their way to stability. Here are a few businesses that can use flyers:

1. Cottage Industries.

Cottage industries are home based manufacturers typically working part-time and often involving crafts and special skills, like pastry making, bead crafts, embroidery, etc. When you want to get a bigger market, you can use flyers to show your product list and prices. This way, they can simply order your products through phone.

2. Multi-Level Marketing

This is a decentralized way of selling where individuals, instead of stores retail products. You can use your flyers as an avenue to sell your products, and include pictures, product lists, prices, and give a brief background about the unique benefits of your products. Simply include your contact information so your prospect can call you up for orders.

3. Service Providers

Whether you are a self-employed professional working from home or a college student with a part-time job, flyers is a great way to establish your credibility or inform clients about your service. Unlike those people who can choose commercial areas to attract people to their offices, you can only use word-of-mouth and referrals. You often rely for word-of-mouth or referrals.

Speed up the process and advertise yourself with flyer printing. This is ideal for a wide range of services like babysitting, web development, tutorials, graphic design, give manicures, etc.

Best Natural Industrial Solutions

Asbestos is a wonder mineral that is fibrous by nature. It is fire resistant, chemical resistant and very strong. It can be easily woven into cloth to make fireproof clothing. Despite being such a wonderful substance, it is very hazardous to the employees and laborers, who work with it. It leads to various diseases like asbestosis, fibrosis, asbestos warts and even, cancer. Mesothelioma, a killer disease, is the most terrible of all the diseases caused by exposure to asbestos. Due to this, asbestos use, mining and manufacture were banned in many countries a few decades ago. But, there are still many countries like India and china, which have not imposed a complete ban on asbestos. Even those developed countries, which have banned asbestos, are still reaping the troubles of asbestos exposure. This is because the diseases caused due to asbestos exposure have a long latency period. For instance, mesothelioma may take even 40 years to develop after asbestos exposure.

One problem with asbestos is what when it is mined and manufactured a lot of asbestos dust and asbestos fibers are released into the atmosphere. Since these are light and invisible, the laborers easily inhale them. The trouble starts after this, as these fibers are very harmful when inhaled. For instance, when the asbestos fibers come in contact with the mesothelium lining, they react adversely with the cells leading to tumors. The tumors may appear in body parts like lungs, hearts and abdomen. This disease is called as mesothelioma. These tumors may also spread throughout the body, finally leading to dearth.

The following industries have high risk for exposure to asbestos:

Contractors or construction workers:

Since asbestos is very strong, flexible and fireproof, it is a highly preferred material in all types of construction work. In some way or in some form, asbestos is present in paints, cement, tubes, pipes, and sheets and so on. Not only the laborers but also residents, school children in schools, officers in offices and all others face a risk of asbestos exposure.

Firefighters:

In yester years, firefighters wore clothing woven with asbestos. This fireproof clothing gave rise to various health hazards due to asbestos exposure. Even now when old buildings collapse due to fire, firefighters become exposed to asbestos.

Power plants:

The boilers and generators of power plants are mostly lined with asbestos. This is done to protect it from intense heat and sudden fires.

Automotive mechanics:

Mechanics work with brakes and clutch linings, which contain asbestos. Thus, they get exposed to asbestos. Even though asbestos is banned now, the old vehicles still contain such asbestos parts.

Miners:

Minerals like vermiculite and talc contain asbestos. Thus, not only the asbestos miners but miners of these minerals too will suffer from asbestos exposure.

Shipyards:

Most of the components in ships like hot water pipes, incinerators insulation, boilers and steam pipes contain asbestos. Since asbestos is fire proof, chemical proof, strong and flexible, it is popularly used in ship components. Therefore, shipyard workers have high risk of developing asbestos related diseases like mesothelioma. During the Second World War, there was widespread use of asbestos and in US alone, more than 4 million people worked in shipyards. Overhauling and destruction of old ships also releases a lot of asbestos dust and is thus, very hazardous.

Railroads:

Just like automotives and ships, railroads also made use of asbestos in steam pipes, boilers, gaskets, brakes and clutches.

Steel Mills:

Asbestos is expected to be present in the thermal Insulation Substances used in steel mills.

Oil refineries:

It is expected that many parts in the oil refineries also contain asbestos, as the rate of mesothelioma is very high among the refinery workers.

While this gives us an in-depth knowledge about how asbestos affects the various areas of workplace, this is not conclusive. It is important to take proper care and be vigilant to prevent asbestos exposure.